Friday, January 21, 2011

“The Los Angeles Business Journal’s index of largest local public companies rose only slightly for the week ended Jan. 21, despite strong earnings reports boosting the overall markets.

The weighted LABJ index rose 0.25 percent to 123.43, with decliners outpacing gainers 112 to 56.

Reed’s Inc. jumped nearly 12 percent to $2.36. The Los Angeles natural soda maker previewed year-end results in which revenue jumped 34 percent, and said it anticipates minimum top-line growth of 30 percent this year.”

Click here to view the article: Los Angeles Business Journal

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Los Angeles, California, Jan. 20, 2011 –Reed’s, Inc. (NASDAQ:REED – News) (OTC.BB:REEDP – News), maker of the top-selling sodas in natural food stores nationwide, announced today that it anticipates minimum top line growth of 30% in 2011 as it expands revenue opportunities for its brands and its private label initiative.

“We’re probably entering 2011 with more momentum and prospects than what we had at the beginning of 2010. We’re anticipating solid growth in 2011 with sales of both our branded and private label products expected to increase,” stated Mr. Chris Reed, Founder, Chairman and CEO of Reed’s, Inc. “Our core Reed’s and Virgil’s brands are performing very well and we expect our recently re-launched Virgil’s Zero line of no calorie Stevia-sweetened beverages to contribute significantly. We have a number of new launches for 2011 that will be very exciting. These new product launches will start in the first quarter of this year. We have a very healthy queue of potential private label customers and expect to bring on at least four or five new customers in 2011 to add to our current four national chains customers.  Operating expenses are not growing as fast as gross profits so we should continue to move into profitability. 2011 will see acceleration of consumer exposure campaigns around our brands. We should be able to continue our healthy expansion without the need for additional capital raises.”

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Los Angeles, California, Jan. 18, 2011 — Reed’s, Inc. (NASDAQ:REED – News) (OTC.BB:REEDP – News), maker of the top-selling sodas in natural food stores nationwide, announced today that revenues increased 34% and exceeded $20 million for 2010, surpassing its 30% guidance as product sales increased across all categories.

“We continue to experience strong growth in our branded products,” said Mr. Chris Reed, Founder, Chairman and CEO of Reed’s, Inc. “In addition, our private label business continues to grow even faster. This is helping to fuel the growth of Reed’s and Virgil’s brands as we work with some of the best, well-known retailers in the world. As we stated in the past, we continue to finance the growth of our brands from the gross profits of our private label business. We expect to see the same kind of revenue acceleration in 2011 as in 2010 as we launch new branded products and increase our distribution into mainstream supermarkets and natural foods stores.”

Mr. Reed added, “We believe our record top line results for 2010 reflect the integral value of Reed’s business model with our private label initiative fueling the increase of sales of our branded products. We continue to see momentum build here. “

The post Reed’s, Inc. Announces Record Revenues of Over $20 Million for 2010 appeared first on Reeds, Inc..

Member FINRA & SIPC (212)

Joseph Munda (212) 894-3335 (jmunda@sidoti.com)

Initiation of Coverage January 5, 2011

Reeds, Inc. (REED-$2.04)

Consumer Goods & Beverages

“We are thrilled to have reached this milestone of the company’s growth and development where we are attracting non-paid for, independent coverage of our stock.” Chris Reed, Founder & CEO

To request the report contact: Sidoti & Company, LLC

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