Product line expected to be on store shelves in April 2010
Los Angeles, California, March 23, 2010 — Reed’s, Inc. (NASDAQ:REED – News) (OTC.BB:REEDP – News) (“Reed’s” or “the Company”), maker of the top-selling sodas in Â natural food stores nationwide, announced today that CVS Pharmacy Inc. operator of over 7,000 CVS/pharmacy and Longs Drug Stores nationwide, will begin carrying the new ‘Reed’s Rx’ line in the Â digestive/stomach aisles of CVS Pharmacy stores nationwide. ‘Reed’s Rx’ products are over-the-counter ginger-based remedies for nausea and motion sickness.
“Consumers have been using our natural products for morning sickness and motion sickness for years. Â Some doctors and cancer patients have reported its effectiveness with easing the discomfort associated with chemotherapy. Â We have found a lot of exciting research and historical evidence pointing to ginger as an effective remedy for nausea throughout history, some dating back as far as the early Roman Empire,” commented Mr. Chris Reed, Founder, Chairman and CEO of Reed’s, Inc. Â “A ginger based nausea relief product is an obvious natural remedy, and we already have a reputation for making the highest quality natural beverages with ginger. Â As a result, we developed our ‘Reed’s Rx’ line.”
Mr. Reed added, “CVS is cutting edge in its offerings and has been integrating natural alternatives into their stores for quite some time and we are pleased that we could attract a leading retailer like CVS to carry this new product nationwide on launch.”
CVS/pharmacy, the retail division of CVS Caremark Corporation (NYSE: CVS), is America’s leading retail pharmacy with more than 7,000 CVS/pharmacy and Longs Drug stores. CVS/pharmacy is committed to improving the lives of those we serve by making innovative and high-quality health and pharmacy services safe, affordable and easy to access, both in its stores and online at CVS.com. General information about CVS/pharmacy and CVS Caremark is available here.